The Federation of Goldsmiths and Jewellers Association of Malaysia (FGJAM), was organized a Gold Nanza Campaign on the 15/10 to 31/12/2011.
The Gold-Nanza Campaign ran from 15th October 2011 until 31st December 2011. During this period, every purchase of RM699 or above of jewelleries at any of the FGJAM¡¯s participating members¡¯ stores entitled customers to a chance of winning a prize. If the total purchase amounted to twice of RM699, he or she was eligible for two entries. And so on and so forth. The more purchases were made, the higher the chances of winning.
During the Gold-Nanza Contest period from 15th October until 31st December 2011, the organizer received an overwhelming response of about 150,000 entries. Overall sales had reached a remarkable RM150 million figure.
The objectives of the Gold-Nanza campaign, which were to strengthen the solidarity amongst FGJAM members, and also to enhance business competitiveness and generate more revenue amid the current gold buying craze.
FGJAM congratulated all the winners for their support and participation as well as thanked members of the FGJAM and everyone else involved in making the campaign a success.